Our History 40NORTH Restaurants is the full service division of Villa Restaurant Group, a family owned, multi brand global QSR and full service restaurant company with nearly 400 domestic locations (including Puerto Rico) and in an additional 8 countries.
40NORTH gets its name from the common linear parallel of Naples, Italy and Morristown New Jersey – both lie on 40° North Latitude. The founder of Villa, Michele Scotto, hails from Naples, Italy while the family today calls Morristown, NJ home. 40NORTH was established in 2006 with the opening of its first location, George & Martha’s American Grille. The group is now comprised of six brands encompassing eleven locations throughout New Jersey along with Steelworks Buffet & Grill located at the Sands Casino in Bethlehem, PA.